Privacy Policy

1. Introduction

Kek Associates, Inc. ("Kek Associates," "we," "us," or "our"), located at 150 Josons Dr, Rochester, NY 14623, respects the privacy of visitors to kekassociates.us (the "Site"). This Privacy Policy explains what information we collect through the Site, how that information is used, the choices available to you, and how to contact us with questions. By using the Site, you agree to the practices described in this Policy. If you do not agree, please discontinue use of the Site.

This Policy applies specifically to information collected through the Site. It does not govern information we may collect through other means, such as in-person meetings, telephone calls, or written correspondence related to an advisory engagement, which is handled in accordance with the confidentiality terms of the applicable engagement.

2. Information We Collect

We collect information in three general categories:

• Information you provide directly. When you use the contact form, call our office, or email us, you may provide your name, email address, phone number, company name, and the contents of your message.
• Information collected automatically. Like most websites, the Site may automatically log certain technical information when you visit, including your IP address, browser type and version, device type, operating system, referring page, pages viewed, and the date and time of your visit. This is typically collected through cookies and similar technologies described in Section 4.
• Information from third parties. We may receive limited information from third-party services embedded on the Site, such as Google Maps (Section 5) and Microsoft Advertising (Section 6), consistent with their own privacy practices.

Please note that the contact form on this Site is designed to open your own email application with a pre-filled message; it does not transmit form data to a server operated by Kek Associates, Inc. or store that data on the Site itself. Any information you subsequently send by email is handled as ordinary business correspondence.

3. How We Use Information

We use the information described above to: respond to inquiries submitted through the Site; understand how visitors use the Site so we can improve its content and structure; maintain the security and proper functioning of the Site; comply with applicable legal obligations; and, where you have not opted out, support limited advertising measurement through services such as Microsoft Advertising, as described in Section 6. We do not sell personal information collected through the Site to third parties.

4. Cookies & Tracking Technologies

The Site uses cookies and similar technologies to operate correctly, remember your preferences, and understand aggregate visitor activity. A detailed explanation of the categories of cookies used, their purposes, and how to control them is provided in our Cookie Policy, which forms part of this Privacy Policy by reference. A cookie consent banner is displayed to visitors, and your choices are respected in accordance with that banner and your browser settings.

5. Third-Party Services (Including Google Maps)

Our Contact page embeds a Google Maps view to help visitors locate our office. When that map loads, Google may set cookies and collect technical information in accordance with its own privacy practices, independent of this Policy. We encourage you to review the Google Privacy Policy and the Google Maps/Google Earth Additional Terms of Service for more information. We do not control, and are not responsible for, the data practices of Google or any other third-party service embedded on the Site.

6. Advertising & Microsoft Advertising (Bing)

The Site may use Microsoft Advertising (Bing Ads), which relies on cookies and similar tracking technologies, including Universal Event Tracking (UET), to help us understand how visitors interact with the Site and, where applicable, to measure the effectiveness of any advertising associated with our business. Further detail on this specific practice is available in our dedicated Advertising Policy. You can learn more about Microsoft's approach to advertising and privacy in the Microsoft Privacy Statement, and you can manage related advertising preferences at Microsoft's advertising opt-out page.

7. Data Sharing & Disclosure

We do not sell, rent, or trade personal information collected through the Site. We may disclose information: to service providers who help operate the Site (such as web hosting providers), under obligations of confidentiality; when required to comply with a legal obligation, court order, or governmental request; to protect the rights, property, or safety of Kek Associates, Inc., our clients, or others; or in connection with a merger, acquisition, or sale of business assets, subject to standard confidentiality protections.

8. Data Retention & Security

We retain information collected through the Site only as long as reasonably necessary for the purposes described in this Policy, or as required by applicable law. We use reasonable administrative and technical safeguards designed to protect information from unauthorized access, alteration, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Your Privacy Choices & Rights

Depending on your location, you may have rights regarding the personal information we hold about you, which can include the right to request access to, correction of, or deletion of that information, and the right to object to certain processing. To exercise any of these rights, please contact us using the details in Section 12. You can also manage cookie preferences at any time using the "Cookie Settings" link in the footer of this Site, or through your browser settings as described in our Cookie Policy.

10. Children's Privacy

The Site is intended for business audiences and is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided personal information through the Site, please contact us so we can take appropriate action.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or applicable law. Any changes will be posted on this page with a revised "Last Updated" date. We encourage you to review this Policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

• Kek Associates, Inc.
• Attn: Karl D. Kober, President
• 150 Josons Dr, Rochester, NY 14623
• Phone: (585) 424-3380
• Email: info@kekassociates.us